Why this matters
Accessibility statements need verified facts, not optimistic AI copy
An accessibility statement can help buyers understand how to get assistance, report barriers, or request an alternate format. It can also create risk if it claims compliance, certification, remediation timelines, or legal coverage that the business has not verified. The goal is to publish a clear owner-reviewed source of truth that humans and AI answer engines can quote safely.
- Gather current facts: supported contact paths, response owner, known alternate formats, accessibility plugins or audits, caption/transcript coverage, and review dates.
- Separate intent from proof: say what the business does and how customers can report issues; do not invent WCAG/ADA compliance claims.
- Connect related pages: contact, support, privacy, booking, image-alt-text, video transcript, and trust-center pages should not conflict.
- Set a review owner: legal/compliance-sensitive statements need qualified review before publishing.
Copy/paste accessibility statement worksheet
| Field | What to collect | AI-search stop rule |
|---|---|---|
| Primary help path | Accessible contact email, phone, form, or support route; expected response window if verified. | Do not invent response times, 24/7 support, or dedicated departments. |
| Known assistance options | Alternate format options, phone support, caption/transcript availability, or human help offered by the business. | Do not promise accommodations, formats, languages, or tools that are not currently supported. |
| Website scope | Pages, forms, videos, PDFs, third-party embeds, booking tools, and checkout surfaces covered or excluded. | Do not claim the whole website or every vendor tool is accessible without evidence. |
| Audit/remediation proof | Last review date, responsible owner, open issues, remediation plan, vendor tickets, or source links. | Do not claim WCAG/ADA compliance, certification, or completion unless reviewed and documented. |
| Escalation path | Who reviews customer accessibility reports and what information helps resolve the issue. | Do not ask for sensitive health/disability details beyond what is necessary for help. |
AI prompt for a safer accessibility statement draft
You are helping a small business draft or refresh an accessibility statement page. Use only the verified facts below. Do not invent WCAG, ADA, legal compliance, certification, audit results, remediation timelines, support hours, accommodation promises, or third-party vendor claims. Return: 1) a short plain-language statement, 2) facts that need owner/legal review, 3) related pages to cross-check, 4) customer-help contact wording, and 5) a stop rule before publishing.
Business/site: [BUSINESS NAME + URL]
Verified accessibility help path: [EMAIL/PHONE/FORM]
Known assistance options: [FACTS ONLY]
Covered pages/tools: [PAGES/TOOLS]
Open issues or exclusions: [FACTS ONLY]
Last review date and owner: [DATE + OWNER]
Related pages to cross-check: [CONTACT/PRIVACY/SUPPORT/BOOKING/VIDEOS/PDFS]Pair this with the AI Search Trust Center Checklist, Image Alt Text Checklist, and Video Transcript Checklist.
Paid playbook
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